Marketing Small businesses and Start-ups
Whether we like it or not, social media has made a big impact on our everyday lives. No longer do we just use social media to talk to friends, we …
Read More “Five Ways to Use Social Media for Healthcare Marketing”
When it comes to Search Engine Optimisation, words such as dofollow and nofollow are re-occuring. These words can be quite confusing to people who aren’t familiar with HTML or SEO …
Consumer research is important for any marketing team. Getting to know your customer is one of the most crucial tasks that you have. You need to know what makes them …
Email marketing is a form of direct marketing that makes use of electronic mail as a means of reaching an audience via commercial messages. This form of marketing has become …
A marketing plan is a critical component of any business plan. It outlines a marketer’s strategies in the quest for success. A great marketing plan should clearly describe who your …
SEO stands for “search engine optimization” while SEM stands for “search engine marketing.” Most times, these two phrases are used interchangeably due to their similarities. However, SEO and SEM are …
In this article, we’ll explore some offline marketing techniques and strategies that are still relevant in today’s modern business world. No business can survive without marketing and advertising. Marketing makes …
Google voice search is an omnipresent choice for users on the move via their mobile devices. Voice search has made its way into our everyday life and the trends suggest …
Have you ever given thought to what you can do to increase your website’s visibility on search engines? If you ever have, you do not have to rack your brains …
If you run a website and would like to research keywords, there are some best practices that are recommended to help you find the best keyword phrases to use. In …
Read More “Keyword Research; An Effective Step by Step Guide”